True Floridian Realty … and Real Life

For more than a decade, Noelle K. McIntyre has been moving South Florida real estate—and life—forward. Meet the third-generation true Floridian, South Floridian, mompreneur and philanthropist.

Noelle and her son walk holding hands on the beach during a beach cleanup

True Floridian Realty sponsors Beach Bucket Foundation buckets across South Florida. Noelle and her son Nicholas collect trash during an organized True Floridian Realty outing.

South Florida connection runs deep.

As the daughter of a well-known waterfront home builder and granddaughter of a construction materials business owner, Noelle inherited more than a love for all South Florida has to offer: She gained a passion for building, expanding and helping others experience the lifestyle.

These experiences inspired her to establish True Floridian Realty over 12 years ago.

Today the boutique real estate brokerage celebrates an outstanding reputation and has nearly 40 associates serving South Florida’s tri-county area and Southwest Florida. The team’s three specialized groups support commercial real estate development, homes for local heroes, and homes for families with pets.

But, its work beyond the transactions for which Noelle is most deeply proud.

Dedication over a decade+

Noelle believes real estate is about more than buying and selling homes. It’s why she created a give-back program for qualifying transactions the team closes.

To date, True Floridian Realty has contributed over $200,000 to local businesses and nonprofits. Yet, their community connection expands beyond that.

“We know realty and real life.”

As realtors, homeowners, husbands and wives, fathers and mothers, daughters and sons, community leaders, business owners, and more, True Floridian Realty associates genuinely care about what their clients care about.

"Homes symbolize our livelihoods,” she said. “They reflect our choices, care for our loved ones, and help launch dreams. They’re full of real-life stories.”

“Real life” is the centerpiece of the team’s new campaign, which celebrates what it means to know realty and real life: from first-time homebuyers, sellers and flippers to first love, loss, family expansions, business dreams, and more. 

So, what is real life for Noelle?

Like many true Floridians, Noelle’s memories include early morning rides to the beach or pier to go fishing with her dad. She recalls the excitement of rushing to the shorelines to feel the warm ocean water over her toes or baiting up the first line, anticipating the first bite.

Today, she remains infinitely connected to the South Florida waterfronts, enjoying early morning beach walks, beach cleanups with her husband and 6-year-old son, or simply waiting for a reel to scream.

Noelle on a boat with the sunrise and two fishing lines cast behind her.

Waiting for a reel to scream.

Noelle enjoys a “reel life” annual birthday fishing trip.

“I’m in my 40s now, so when I have quiet moments, early mornings, or carefree beach days, they make me grateful to be a True Floridian,” she said. “I am so incredibly blessed to offer camaraderie and expertise to locals and transplants as we help bring their dreams to life. This is real life.”

She paused and added, “Plus, I learned early on how healing the beach can be. You can sit in the sand and soak it all in, or in the same spot, sit there and let it all go. It’s a lifeboat and a launching pad, all at once. That’s real life, too, and why I cherish calling this place home.”


12 years, 12 pillars of community support

  1. Homes For Heroes®

  2. Animal allies

  3. Heroes allies

  4. Hunger, and food insecurity

  5. Homelessness

  6. Beach preservation

  7. Hurricane relief

  8. Youth education

  9. Youth leadership

  10. Community support

  11. Families in need

  12. Events & sponsorships 

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